Secret Society, an extraordinary collection of macarons that promises an exclusive taste experience like no other. Intrigued by the enigmatic allure of this clandestine flavor and inspired by the devoted cult of macaron enthusiasts, we have meticulously crafted a brand identity that captivates the senses.

Embracing the clandestine nature of Secret Society, our brand identity is infused with symbols and illustrations that draw inspiration from a hidden society yearning to remain undisclosed. These visuals add an air of mystique and intrigue to the macaron experience, enticing the discerning connoisseur to embark on a journey of discovery.

Client Taylor’s Wine | Strategy Saint Pirate | Brand and Design Maria Bessa